HOT/NOT in 2020

In one month. Out the next. Trends are fleeting, but what’s currently expected to be hot…and not…in early 2020? To help, we take a glance at three key areas: fashion, social media, and small business. That being said, the tide will turn as the new year progresses, so stay tuned as we work to keep on top of what’s new and not throughout 2020.

Tip: If you want to keep your millennial employees engaged, adapt your communications efforts to their mobile-first level.

15xStories grew 15 times faster than news feeds on social media

FASHION

HOT NOT
Woven looks See-through (PVC)
Anklets Letter Necklaces
Whites, beige, cream Logos everywhere
Pearl Shell
Layers/tiers Leopard print

(Source: Elle)

SOCIAL MEDIA

HOT NOT SO HOT
Multiple platforms One platform only
Instagram/FB Other platforms
Video Photos only
Facebook mobile Everything else
Influencer marketing Fake stats, reviews, etc
User reviews Self-promotion
Stories News feed

SMALL BUSINESS

IN OUT
Customer journey Touchpoints
Employee happiness Just a job
Diversity in leadership All in the family
Personalized everything One size fits all
Mobile communications Email-only communication
Listen  Tell

 

What trends are you embracing or at least adapting to for 2020? Tell us and share in the conversation on Facebook here.

Erinn Morgan