Business Strategies

Smart + focused ideas to boost your business.

Sustainability

Going green has been a hot topic for well over a decade. Even now, it can still seem like a daunting task for smaller businesses. Plus,… more

Video Views and You

2018. “It’s a full-on video revolution year for marketers,” reports Dreamgrow research. Another video analyst, Wyzowl, finds that 63% of businesses now use video content marketing.… more

Professional Advice … How to Be a Better Buyer

  Meera Dua has been involved in merchandise management for much of her career. She is currently chief merchandising officer for Acuity Eyecare Group and was… more

Time to Techorate!

Why? Because bringing more consumer-facing technology to the customer experience is a top trend in 2018. It’s part advanced capabilities…positioning you as a high-tech practice. And,… more

In-store Strategies

With online looming ever larger, upgrading the in-store experience isn’t an option. It’s a necessity. On the plus side, there’s a solid payoff for doing so.… more

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