Content
Smart + focused ideas to boost your business.
A New Lens for a New Work Space
We’ve had to change a LOT about our day-to-day operations since Covid-19 entered our lives. How we shop. Where we stand. How we socialize. How we… more
Job Interviews
What you can and cannot ask prospective candidates First and foremost, don’t ever ask about religion, gender, or race. If you do, you could end up… more
Moment to Movement
There’s no better year than 2020 for The American Optometric Association to launch a multi-pronged public awareness campaign called #2020EyeExam. Tip: Go to aoa.org/2020 to locate… more
Identify Theft… too close to home
There’s good news. And, there’s bad news. The good? The 2019 Identity Fraud Study reported the number of people who became identity fraud victims dropped from… more
Teens…How Gen Z Buys
Gen Z is your new and next patient. These young people, the oldest of whom is now 23, are also retail’s newest consumer. Tip: Gen Z… more
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