Merchandising Tips

Intelligent ideas for the right assortment + display techniques.

Merchandising: 3 Fresh Tips for Creative Window Displays

Do you have window display drama? Not to worry—this high-visibility display area gives many eyecare professionals fits. Get an inside line on successful window displays with… more

merchandising lenses

Merchandising: 3 Creative Ways to Display Lenses

Do you display your range of available lens options? While most eyecare professionals have hundreds of eyeglass frames expertly merchandised in their business, far fewer display… more

6 Fresh Tips for Frame Merchandising

Need a visual boost in your optical dispensary? Read on for 6 new and unique, sales-enhancing ideas for successfully displaying your frame assortment. Tip: Be sure… more