Social Media

The Versatility of Video

October 18, 2018 • Social Media

Did you know that a goldfish has a longer attention span than most of your patients…and everyone else, for that matter? According to Microsoft, the average… more

Social Media Marketing

Social Media: Six Savvy Marketing Strategies

June 15, 2018 • Business Strategies, Social Media, Trends

Hopefully you already know this, but marketing and social media go hand in hand. It’s all about leveraging the opportunities that the ever-changing social media landscape… more

Facebook or Instagram?

March 19, 2018 • Social Media

Social media. Everybody is into it. Almost anyway. According to the Eyecare Business 2018 Frames + Sunwear Focus Group Study, 69% of ECPs use social media… more

Negative Reviews and YOU

January 16, 2018 • Social Media

You may not love them, but you can’t ignore them. Why? According to a Google Consumer Survey, 67.7% of consumers are influenced by online reviews. More… more

Color Me

November 1, 2017 • Social Media

You’re accustomed to thinking about color in terms of store décor and product design, but what about in social media and marketing communications? Addressing them even… more

123
Shamir Lens