Tips
Intelligent ideas for the right assortment + display techniques.
COVID Tips and Resources
As Covid numbers continue to ramp up again, practices are faced with fresh challenges. Here are some recommendations from several respected sources. Tip: Register both patients… more
Myopia Basics
You’re seeing more young myopes in the office. There are a growing number of treatment options, and your staff is likely involved in some of them… more
Giving Back
The pandemic has created chaos, misery, and more. On the flip side, it has helped individuals and businesses look at the bigger picture. One result is… more
Continuous Design Technology
More than 50 years ago, the phrase “One size doesn’t fit all” became popular. It’s true in just about everything, and optical is no exception. So… more
Talking Technology
When it comes to explaining spectacle lenses, should you talk tech? Or is it a better bet to gloss over technical features and simply home in… more
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Understanding EyePoint Technology
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Social Media Plans and Platforms
