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Hot off the Palette
Every season, The Pantone Color Institute reports on the colors of the moment. The Institute is a forecasting and consulting arm of Pantone, reporting and advising… more
Rebranding…Reflecting Today’s Needs
Shamir is dedicated to aligning with the growth initiatives of its ECPs. In response to these challenging times for those eyecare professionals, Shamir has introduced a… more
Back to School…Kinda, Sorta, Maybe
No question this is a year for the books. And speaking of books, ‘tis the season—traditionally anyway—for promoting and scheduling back-to-school eye exams. The fact is… more
Fight the Fog
CNN, The Wall Street Journal, Good Housekeeping, Science Times, The Daily Beast, The Verge… And the list goes on of news outlets covering how to prevent… more
HANDS-FREE…Shamir’s New Digital Measuring Device
Shamir just launched Spark Mi™ Up, its new advanced measuring device. Both a measuring tool and a camera, this stylish and technologically savvy device simplifies the… more
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Fight the Fog
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NEW AND NOW: What’s HOT in Store Design and Visual Merchandising
