anti reflective coating

Sales Strategies: 3 Easy Ways to Boost AR Business

Are you realizing the full potential of anti-reflective coatings in your eyecare business? This glare-reducing lens treatment can be both a huge benefit to your patients and also to your business’ bottom line. According to the Eyecare Business 2014 Market Trends study, eyecare professionals say that a full 63% of... more

How Valuable is Information?

Employee education and information is more important than ever to growing a successful business today. A full 81% of consumers do online research before making a big purchase, according to a 2013 study by GE Capital Retail Bank. As a result, consumers are walking in your doors more educated about... more