Making Reading More Comfortable

According to Stanford economics professor Nick Bloom, 25% to 35% of U.S. workers do their jobs from home. Many left traditional office settings during Covid and now continue to work remotely.

Working from home in less-than-optimal conditions, and especially reading for long periods of time, often result in neck and shoulder discomfort. Your former place of business may have been designed with ergonomics in mind. Most likely, however, your home office is not.

Tip: Shamir’s Natural Posture technology minimizes the need to tilt one’s head forward or back or to raise and lower a book to bring the text into focus.

30ºThe angle at which most people view reading materials.


The natural position of holding reading material is considered to be at a distance of 16 inches and at a viewing angle of about 30º. The near viewing zone of traditional progressive addition lenses does not correspond to this angle. The patient usually compensates by tilting the head forward or backward, or by raising or lowering the reading material. All result in posture that’s uncomfortable and unnatural.


That’s where Shamir’s Natural Posture technology comes in. This technology has enabled Shamir developers to dynamically position near viewing zones on lens corridors to optimize vertical head and eye motion and ensure maximum viewing comfort in these zones. The result for wearers is the most comfortable viewing postures possible.

By minimizing the need to tilt one’s head forward or back or to raise and lower a book to bring the text into focus, postural discomfort while reading is minimized. The result? A natural, comfortable posture.


This is ideal for anyone who is reading. It especially benefits anisometropic eyeglass wearers whose eyes focus unevenly and who require varying accommodative eye support. That’s because the technology positions the near vision zone higher in a minus Rx and lower in a plus one, thus improving the binocular prismatic disbalance for those anisometropic patients.

For all wearers, however, Natural Posture does two important things. First, it maximizes postural comfort when an individual is reading and viewing nearby objects. Second, it minimizes the need to tilt the head up or down or to raise or lower the material.

How has this Natural Posture technology helped your patients? Tell us about it and share in the conversation on Facebook here.

Erinn Morgan

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