Content
Smart + focused ideas to boost your business.
Sunwear: More than a Fashion Accessory?
One of the simplest ways to help your patients maintain healthy vision is to offer them UV protection. According to The Vision Council Report, Protection for… more
Social Media Marketing: 10 Numbers to Know
Whether you have a social media marketing strategy in place or you’re just embarking into the social arena, information on consumers’ social media usage can help… more
Business Strategies: Should You Use Yelp for Business?
Launched over 10 years ago, Yelp was designed to help consumers find quality local businesses via user-generated reviews. In the first quarter of 2015, Yelp.com had… more
Business Strategies: Is Your Business Targeted for Retail Theft?
The incidence of retail theft and organized retail crime (ORC) is growing throughout the country—but especially in the eyewear world, where a recent rash of break-ins… more
Social Media 101: How to Create a Twitter Page
Should you Twitter? Today, a full 23% of online users use Twitter. While this number is definitely lower than the 71% of online users that use… more
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