Peer to Peer
Insight from your peers.
Peer-to-Peer on Strategies to Increase Second-Pair Sales
Lisa Frye ABOC, FNAO, is the optical director for InVision Ophthalmology in Birmingham, AL. A Shamir Peer-to-Peer champion, Frye enjoys sharing her experiences gleaned from more… more
Peer-to-Peer on Introducing New Lenses
David Holler, O.D., has had plenty of experience adding new technologies during his 24 years in practice. He is a founding partner in Clarity Vision, headquartered… more
Peer-to-Peer Champions on Marketing to Seniors
The senior market is exploding. And that won’t change any time soon. By 2030, 1 in every 5 Americans will be over 65. Just five years… more
Peer-to-Peer Champions on New Presbyopes
How do you handle the new presbyope who’s never worn anything but sunglasses before? To learn more about emmetropes turned presbyopes, we touched base with two… more
Peer-to-Peer Champions Talk AR
What’s your capture rate on AR, and how do you position it? To get answers to these questions from some of your peers, we reached out… more