Posts Tagged ‘Marketing’

The Versatility of Video

Did you know that a goldfish has a longer attention span than most of your patients…and everyone else, for that matter? According to Microsoft, the average… more

Social Media: Six Savvy Marketing Strategies

Hopefully you already know this, but marketing and social media go hand in hand. It’s all about leveraging the opportunities that the ever-changing social media landscape… more

That’s A Wrap!

Video is hot. And, Shamir is definitely on-trend with its new patient video, ReCreating Perfect Vision. It’s engaging and entertaining, and delivers its vision and lifestyle… more

What Sells and What Repels in Marketing?

Sell or repel? When Weird Al Yankovic sang “Word Crimes,” he didn’t have optical advertising and marketing in mind. But we do! Let’s face it. We… more

Color Me

You’re accustomed to thinking about color in terms of store décor and product design, but what about in social media and marketing communications? Addressing them even… more

Shamir Lens