Posts Tagged ‘Marketing’
Extending the Experience
Everybody puts their money into communicating with consumers prior to the sale. That’s what advertising and marketing are all about. Equally important, however, is keeping it… more
Go Psycho!
The benefits of psychographics over demographics. They’re both important. However, if you’re like most small businesses, you don’t bring psychographics into play as often as you… more
How Can Using Odd Numbers Boost Your Sales?
In China, odd numbers are said to belong to Heaven. In Rome, a ruler added days to months to make them end in odd numbers. And… more
Marketing by Generation
Each generation is different. Whether it’s the way they shop, where they source information, or what drives them and what doesn’t, one thing is for sure.… more
Holiday Shopping—Consumer Trends and Retail Tips
If consumers don’t think of you as a resource for holiday shopping, then you’re not sending the right message. Here are some current retail trends plus… more