Posts Tagged ‘Social Media’

Social Media: Six Savvy Marketing Strategies

Hopefully you already know this, but marketing and social media go hand in hand. It’s all about leveraging the opportunities that the ever-changing social media landscape… more

Facebook or Instagram?

Social media. Everybody is into it. Almost anyway. According to the Eyecare Business 2018 Frames + Sunwear Focus Group Study, 69% of ECPs use social media… more

Gen Z…Move Over Millennials

Meet your new patient…Gen Z. The generation after Millennials, Generation Z — defined as people born from the mid 1990s to the early 2000s —already makes… more

Negative Reviews and YOU

You may not love them, but you can’t ignore them. Why? According to a Google Consumer Survey, 67.7% of consumers are influenced by online reviews. More… more

Color Me

You’re accustomed to thinking about color in terms of store décor and product design, but what about in social media and marketing communications? Addressing them even… more

Shamir Lens