Content

Smart + focused ideas to boost your business.

Staff Training Strategies

I’m Mario Gutierrez, O.D, F.A.A.O, and I founded the San Antonio Vision Source Network in 1991. Besides practicing 40 hours a week at Vision Source Alamo… more

Media Savvy…10 Ways to Get the Most Out of Social Media

From tried and true to new and novel, here are sure-fire tips to help you get your local media to take notice and spread the word.… more

Why You Need a Policy on Harassment

You may be a small business. Maybe even with just one or two employees. No matter your size, you need to clarify, circulate, and post principal… more

Business Development Strategies

I’m Eric Kaufman, practice manager for Insight Vision Care in Sugarcreek, Ohio, where my dad is the primary owner. We’ve been in practice for 40 years.… more

Matching Lens Designs to Patient Needs

I am in private practice in College Station, TX. At Eye Trends, we believe tailoring the lens design to patient needs is critical. The ability to… more