Patient Education
Diabetes + Vision
More than 30 million people in the U.S. have diabetes. This increases their risk for vision loss and blindness from diabetic-related eye diseases such as diabetic retinopathy. People with diabetes are… more
Defining Disorders
Explaining vision correction to patients can be tricky. It’s easy to say too much and lose them in the process. It’s equally problematic to oversimplify and… more
Kids’ Eye Health
It’s back-to-school season, and several optical organizations have stats and strategies for ECPs. Here are just some of them that you can share with your own… more
Prevent Blindness & the UV Message
Prevent Blindness has designated May as UV Awareness month. It’s a great opportunity to deliver that message to patients in your own practice, and the Chicago-based… more
Sunny Side Up 
Spring means sunnier, warmer days. The good news? Many consumers understand more about the importance of wearing quality sunwear than they did even a few years… more
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Glowing Rectangles
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This just in: Global trends on retail merchandising
