Social Media
The Versatility of Video
Did you know that a goldfish has a longer attention span than most of your patients…and everyone else, for that matter? According to Microsoft, the average… more
Social Media: Six Savvy Marketing Strategies
Hopefully you already know this, but marketing and social media go hand in hand. It’s all about leveraging the opportunities that the ever-changing social media landscape… more
Facebook or Instagram?
Social media. Everybody is into it. Almost anyway. According to the Eyecare Business 2018 Frames + Sunwear Focus Group Study, 69% of ECPs use social media… more
Negative Reviews and YOU
You may not love them, but you can’t ignore them. Why? According to a Google Consumer Survey, 67.7% of consumers are influenced by online reviews. More… more