Social Media
National Sunglasses Day
Sunday, June 27, is National Sunglasses Day. That means it’s time to celebrate sunwear and remind patients about the importance of protecting the eyes against too… more
Tracking Social Media Success
Let’s face it. Getting things posted on social media is a big enough challenge for the average practice. Determining post success is even tougher, which is… more
Online Reviews…how + why to keep ‘em coming
We’ve talked about the importance of word-of-mouth for years. It’s still critical, but there’s one big change: In today’s digital age, reports Wombly Research, the online… more
Friending + Founding Facebook Groups
There are millions of Facebook groups out there. So why should you join any? To help your recognition within the community and to become a resource… more
The Versatility of Video
Did you know that a goldfish has a longer attention span than most of your patients…and everyone else, for that matter? According to Microsoft, the average… more
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