Competing in Contests
Many communities and organizations sponsor various competitions. It may be a “Best in…” contest by business category, something sponsored by a local chamber of commerce, or a regional marketing or even mothers’ group.
Tip: Entering local small business competitions means you represent and support excellence…a great message.
SEVEN REASONS
When you’re a small business owner, it’s tough to take time to enter. That being said, here are seven business benefits as detailed by SEGD (segd.org):
• Preparing submissions forces you to organize, document, and articular your work…a valuable business exercise.
• The work can be leveraged for other marketing purposes.
• It can be a team builder and staff motivator.
• Winning delivers prestige and more business.
• Entering means you represent and support excellence—a great message.
• Sharing your news is a great way to connect with patients and prospective customers.
• It shows you go above and beyond. Patients and customers will love that!
SHAMIR’S PRESPECTIVE
At Shamir, we view contests and competitions as a way to share our expertise and show where we stand in the optical community. That’s why we are inviting you to vote in the annual EyeVote Reader’s Choice Awards, sponsored by Jobson Medical Information. We hope you’ll cast your vote for Shamir Autograph Intelligence and Glacier Plus between now and when the competition closes on Nov. 1.
Winner selections will be based on both brand and company choices supplied by readers. It only takes a few minutes to cast your vote, which entitles you to a chance to win a $500 American Express gift card or one of two runner-up prizes of $100 American Express gift cards. To enter, go to: surveygizmo.com/s3/6560349/Eyevote-2021.
Have you participated in local competitions? Tell us about it and share in the conversation on Facebook here.
Erinn Morgan
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