Peer to Peer
Insight from your peers.
Share Your Expertise and Elevate the Optical Industry
Are you an eyecare industry professional with insights, tips, or innovative ideas that can help your peers succeed? Shamir invites you to apply for its exclusive… more
Smart Decisions in Practice
Staying competitive in the eyecare industry requires a blend of innovation, customer-centric practices, and strategic marketing. In this dynamic industry, new technologies, trends, and consumer expectations… more
Back-to-School Prep Season
It is crucial that school children start the academic year with optimal vision, which can cause a mad rush from parents and caregivers that creates a… more
The Art of Balancing Quality and Cost
When it comes to eye care, finding the right balance between quality and cost is an everlasting challenge. To garner some insight, we connected with two… more
Building Back-to-School Biz
You already know that your product sales are heavily influenced by seasonality. Back-to-school time can be a huge boost to business. Between now and then, however,… more
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The Smart Twofer
