Tips

Intelligent ideas for the right assortment + display techniques.

Learning + Earning

Staff education and ongoing training is increasingly part of the practice picture. It’s also part of the bottom line, according to Dale Carnegie Training, whose research… more

The Diabetic Patient and You

Nearly 30 million Americans have diabetes, and a quarter of them don’t even know it. And, according to the Centers for Disease Control and Prevention (CDC)… more

Dealing with Difficult Patients

Hi, my name is Lisa Frye, and I’m with Hoover EyeCare Associates in Alabama. As an optician and manager, I’ve had the pleasure of working with… more

Visual Diversity

PAL designs have historically been created based on the “one-design” concept, meaning they offer the same solution for every patient. The problem? Everyone’s needs aren’t the… more

Dry Eye… The Why, Who, What and How

Dry eye and other potential post-Lasik problems made headlines in the last couple of weeks in a very sad way. These recent examples of patients pushed… more