Tips
Intelligent ideas for the right assortment + display techniques.
Preventing Internal Theft
Sunglasses and frames are easy for dishonest employees to sell. To make sure your product doesn’t end up online or your money in someone else’s pocket,… more
Sports + Eye Safety
This is Sports Safety Month, according to the American Academy of Ophthalmology. Various organizations designate different months as their “sports safety month,” At the AOA, for example,… more
In-store Strategies
With online looming ever larger, upgrading the in-store experience isn’t an option. It’s a necessity. On the plus side, there’s a solid payoff for doing so.… more
Spring Forward
Daylight Saving Time begins at 2 a.m. on Sunday. That means more daylight hours and more time for outdoor activities. If extra daylight hours aren’t your… more
Low Vision Awareness
More than six million Americans suffer from uncorrectable vision impairment. Despite that stat, says Richard Shuldiner, O.D., founder of The International Academy of Low Vision Specialists,… more