Tips

Intelligent ideas for the right assortment + display techniques.

Solar Eclipse Do’s and Don’ts

August 21st is the next, and much anticipated, total solar eclipse. Include this safety information in your communications with consumers—both online and in person—to help them… more

Back to School

With a new school year just around the corner, it’s a good time for a quick look at some of the latest guidelines for children as… more

Summer Sun & Indoor Fun

Summer is nearly half over and that means two things. Patients will soon become more lax about protecting their eyes outdoors, and they’ll start spending more… more

Product Friendly Merchandising Pointers

From streaming video to winning displays, here are several ways you can integrate product into your merchandising messaging both online and in-store. Tip: Post images of… more

Ouch! Need-to-know Info About Kids and Eye Injuries

Here we share recent stats about children, eye injuries, and how you can educate families to help prevent them. If you only share one tidbit with… more