Content
Smart + focused ideas to boost your business.
National Sunglasses Day
Sunday, June 27, is National Sunglasses Day. That means it’s time to celebrate sunwear and remind patients about the importance of protecting the eyes against too… more
Computer Vision Syndrome and Treatment Options
by Rachael Wruble Over the past year you probably have had increased screen times on computers and tablets. You may have experienced symptoms like headaches, eye… more
Selling Without “Selling”
You have to sell. Those revenues from product represent a big part of your practice’s profit picture and are a big part of the reason consumers… more
Tele…everything
On the one hand, COVID has created chaos, confusion, and devastating destruction. On the other, it has brought out the best in innovative thinking. At very… more
Change Can Be Good
Though the first case of COVID was diagnosed just one year ago this week, it sometimes feels like forever. Why do some businesses continue to succeed… more