What’s in vogue in eyewear right now.

Fashion In Focus

What’s new and now? Here’s what a few top fashion gurus have to say about spring and summer. At Vogue, the collections they’re seeing reflect many… more

Small Business Trends…The BIG Picture

This year starts with a lot of “what ifs.” What about inflation? Will there be a recession? Will interest rates recede? How will weather patterns affect… more

Reasons to Celebrate

Shamir is closing out the year with not just one but three new product recognition awards. The competition delivering Shamir these year-end accolades is Jobson’s 2022… more

Color Correlations

Trends are fickle. What’s in one season may be out the next. There are, however, some overarching color preferences based on factors like gender, skin tone,… more

It’s Sunglasses Day!

National Sunglasses Day is June 27. The Vision Council has chosen this annual date to celebrate the importance of UV-protective sunwear and eyewear. Tip: To help… more