Peer-To-Peer Champs Talk 2021

What’s in store for 2021? And, what are…

Words That Sell

There’s no question that some words and phrases…

Motivating Staff

Optician Stacy Daniel, owner of Frameology Optical in…

Good Workplace = Happy Employees

How would employees rank you and the work…

Glasses as a Gift

’Tis the season. How can your practice profit…

Reel ‘Em In

Video educates, entertains, and—oh yes—sells. Shamir agrees and…