Myopia: The world’s next global crisis

The numbers are startling. Here’s some of what you should know about myopia, its possible causes, as well as some recent research. Tip: More and more eyecare professionals are telling parents to make sure their young children spend some time outside…and how it can potentially impact their vision. [stat align="right"]33%Here... more

10 Tax Tips: How to maximize tax benefits in your practice

It’s that time of year. To help we share some recently released tips for getting the most out of tax benefits for 2016. We also look ahead to how to maximize those benefits in 2017. Tip: The benefit of hiring an “enrolled agent” as your tax advisor is that he... more

How Can Using Odd Numbers Boost Your Sales?

In China, odd numbers are said to belong to Heaven. In Rome, a ruler added days to months to make them end in odd numbers. And some birds, like geese, even fly in odd numbers. You may not realize it, but you’re drawn to odd numbers, too. That’s why retailers... more

New Blue—4 Major Problems that Stem from Blue Light Exposure

Sunlight aside, the major source of exposure to blue light is, of course, digital device screens. With ongoing research pinpointing new dangers related to blue light and device usage, this is a good time to look at some of the latest stats about both exposure to and consumer comprehension of... more

What’s Stylin’ for Men?

It’s still winter, but the fashion world is already looking a couple of seasons ahead. To help you with selecting product, pinpointing trends, and communicating what’s hot for men, here we look at spring and summer trends from a variety of resources. Tip: Colorful lenses and lively frames are a... more