Tips

Intelligent ideas for the right assortment + display techniques.

8 Winter Eye Health Factoids

Increasing numbers of consumers understand that they should wear sunglasses outdoors on a bright sunny day. Many even know something about blue light and summertime reflections.… more

Marketing in the New Year

Consumer spending is up, but the key is, of course, to make sure some of those dollars come your way. To make that happen, what sort… more

The Gift of Giving

‘Tis the season…to involve, staff, patients, and the community in giving, that is. While some purchases are planned, more than one-third of sales made by consumers… more

Competing in Contests

Many communities and organizations sponsor various competitions. It may be a “Best in…” contest by business category, something sponsored by a local chamber of commerce, or… more

World Sight Day and More

October 14. That’s World Sight Day 2021. What is it? World Sight Day is designated each year as a global day of awareness during which vision… more