Intelligent ideas for the right assortment + display techniques.

World Sight Day and More

October 14. That’s World Sight Day 2021. What is it? World Sight Day is designated each year as a global day of awareness during which vision… more

Visual Merchandising Tips + Trends

When it comes to visual merchandising in 2021, it’s all about serene and natural. That is, creating a calming influence in these chaotic times. Here are… more

COVID Tips and Resources

As Covid numbers continue to ramp up again, practices are faced with fresh challenges. Here are some recommendations from several respected sources. Tip: Register both patients… more

Myopia Basics

You’re seeing more young myopes in the office. There are a growing number of treatment options, and your staff is likely involved in some of them… more

Giving Back

The pandemic has created chaos, misery, and more. On the flip side, it has helped individuals and businesses look at the bigger picture. One result is… more